Issue 12 2019

, CORPORATE VISION / Success Stories 2019 24 Nov19001 Fantastic Fintech Forex Brokers In an industry as competitive as finance, meeting and exceeding client expectations is no longer a bonus; it has become a necessity. Corporate Vision spoke with Vantage FX’s Head of Sales, Marketing and Partnerships, David Bily, to discover what has made the firm into Australia’s leading financial trading service provider, and shown them to be a true success story for 2019. Having secured its status as one of Australia’s best forex brokers for financial trading services, the firm’s Head of Sales, Marketing, and Partnerships, David Bily helped shed some light on how the firm has become so successful throughout 2019. Firstly, Corporate Vision asked David about how the firm continues to deliver on the sky-high expectations that clients have when working with Vantage FX. “The industry is moving quickly, and customers expect lower costs, faster speeds, more products, more powerful platforms, and of course exceptional security and safety. If we don’t tick those boxes, someone else will, so it is imperative to stay ahead of the pack when it comes to quality, service, and innovation.” Vantage FX’s success isn’t limited to its operations in Australia however, as David went on to highlight the global reach and service the firm offers its clients. When asked about what the firm does better than any of its competitors, David was keen to point out and show off the scope of the firm’s offerings. “At Vantage FX, we offer over 250 tradable instruments through the most popular trading platforms, which exceeds what our rival forex brokers have on offer. In addition to this, we are also able to deliver customer service and communications to clients in twelve languages (including English), which is more than our direct competitors. Finally, we are also regulated to service clients from anywhere across the globe.” One of the firm’s greatest successes in 2019 came in the form of a curveball, somewhat surprisingly. However, rather than the curveball itself being the success, David explained to Corporate Vision how it enabled the firm to navigate what could have been tricky waters. “This year threw curveballs for lots of brokers in terms of regulatory changes. Throughout the process of adjusting our offerings to comply with several changes, our clients stayed loyal to our brand, and what could have been a rough transition was extremely smooth and didn’t interrupt our day-to-day business. Also, it was great for myself and the team to launch our range of US and Hong Kong Share CFDs. We are one of the only forex brokers to do this, so it was something that we are all very proud of.” Working hard to continue evolving and navigating any changes, David recognises that 2019 has seen the firm begin to implement game-changing technology that represents major opportunities for continued expansion heading into 2020. During the interview, he outlined how Vantage FX are seeking to continue their success from this year. “The biggest opportunity lies in leveraging technological improvements to offer our clients more products, at lower costs, on a superior infrastructure. We have been developing an additional platform that will offer all our clients improved versatility and speed. Also, we have been developing big data tools such as AI and advanced analysis models that will help us build on every aspect of a client’s journey. From their first exposure to us, through to them becoming a client, and then retaining them by simply offering what they want, we at Vantage FX are keen to do forex brokering better than anyone else can.” Ultimately, David’s pride in the company and where it has got to in the first ten years of its operation comes down to his belief and pride in the team. Knowing that the team continues to work hard in pursuit of achieving excellence, David opened up about the team at Vantage FX and how they operate. “We are a diverse bunch from all walks of life, from all across the globe. We’ve shaken the ‘stern, firm, finance’ vibe, instead cultivating a culture that offers a comfortable and flexible place to work. Everyone is accountable for their own department, and everyone trusts one another to deliver on their task, and this is something that we’ve found very productive. We spend a lot of time finding the right staff in terms of skill sets, culture and personality, and that is how so many pieces of a larger puzzle are able to fit together and work so well.” As David and the firm reflect on ten years of operation, and a particularly successful 2019, the next ten years are bright indeed. Amongst the tumultuous political and economic landscapes currently sweeping the end of the decade, the assurance of Vantage FX’s services and continued excellence mean that there has seldom been a better time to be involved with foreign exchange brokering. Company: Vantage FX Contact: David Bily Website: www.vantagefx.com