Issue 7 2019

22 CORPORATE VISION / Issue 7 2019 , Jun19396 Accelerating Digital Transformation Versa Networks enables simplicity, speed and agility for the digital age by transforming the way enterprises are built, deployed and operateWANs and secure branch security. Earlier this year, the firm found success in CV’s Corporate Excellence Awards 2019 where they were selected as theMost Outstanding Network & Security Services of the Year – 2019. Following this win, we profiled the firmand caught up with Atchison Frazer who provided us with a detailed glimpse into the innerworkings of the innovative company. Established in 2012, Versa Networks is the innovator of Secure Cloud IP architecture, a next generation software platform delivering inte- grated cloud, networking and se- curity services. Versa’s visionary solution, with an unrivalled depth of features and capabilities, it ena- bles enterprises to transition off legacy WANs to achieve business agility, branch modernization, and TCO advantages toward their digital transformation journeys. Atchison begins by going into fur- ther detail about Secure Cloud IP and how Versa ensures that they deliver an award-winning service to their clients. “Versa’s Secure Cloud IP solution enables enterprises to deploy a secure SD-WAN fabric for their branch network and better man- age WAN costs while simplifying operations, enhancing network resiliency and improving applica- tion performance. Versa’s solution integrates routing, networking services, SD-WAN and critical security functions like NGFW and unified threat management (UTM) that also serve to consolidate multiple appliances into a single platform. Versa’s unique solution provides full multi-tenancy, multi- ple deployment options, ZTP and multi-cloud extensibility to enable enterprises to seamlessly drop in next-generation technology for fast WAN transformation.” Enabling the firm to deliver these personalized and innovative services, is the experienced, pas- sionate and hard-working team which forms the backbone of Ver- sa. The powerful team at Versa work tirelessly to ensure that they consistently provide these tailored solutions. In addition to their strong internal culture, another aspect of Versa’s success is their marketing campaigns. When discussing the strategies Versa implements, Atchison is keen to highlight the significant role digital media plays in the overall success of the firm. “Versa’s marketing strategy is heavily leveraging investments in digital media, marketing auto- mation and demand generation inbound marketing initiatives to drive brand visibility and awareness. Additionally, we’re continuing investments in third party digital media platforms, such as TechTarget Priority Engine and High Tech Asia, outbound market- ing initiatives to achieve the same objectives. Both efforts are pred- icated on successfully promoting value-added third party assets, such as licensed Gartner re- search, and original technical and business topic oriented content, for driving deeper engagement with priority enterprise accounts through ABM (account-based marketing) campaigns.” Looking ahead to what the future holds for the firm, the team at Versa will continue to deliver an impeccable level of service quality, which that they surpass the expectations of their clients, especially following their recent success in Corporate Vision’s Corporate Excellence Awards 2019 where they were awarded the accolade Most Outstanding Network & Security Services of the Year – 2019. Bringing the interview to a close, Versa signs off by revealing the exciting plans that lie in the pipeline for the firm, touching on how their clients are thoroughly impressed with the solutions they currently provide. “Versa will continue to invest in core functionality that separates us from competitors such as software-defined networking and software-defined security, in addition to NFV (network function virtualization) features that make it easy for telecom operators and managed service providers to leverage our multi-tenancy ca- pabilities to transform enterprise wide-area networks and deliver digital transformation. “Our customers really like Versa’s solution and they are requesting us to provide means to connect their mobile or traveling users to nearest Versa SD-WAN sites so that they can leverage Versa’s SD-WAN capabilities with minimal latency and with consistency as the users working on their branch offices. “Ultimately, Versa is well-poised to play the catalyst role in helping enterprises transform their businesses by transforming their networks.” Contact: Atchison Frazer Company: Versa Networks Address: 6001 America Center Dr., San Jose, California, 95002, United States of America Telephone: 408 385 7660 Web Address: www.versa-networks.com