Issue 7 2020

Oct18604 Dynamic Leader Drives Forward DNA Excellence Back in 2018, Corporate Vision Magazine awarded the title of CEO of the Year to Austin O’Reilly, for his outstanding service to Dynamic DNA Laboratories. Now, almost two years on from winning that prestigious title, we return to Dynamic DNA Laboratories in order to examine the continued excellence of both Mr O’Reilly and his firm. Dynamic DNA Laboratories is a state-of-the-art genetics-focused laboratory that specializes in advanced DNA testing for a range of different services. Everybody wants to understanding themselves better, and a keen understanding of your own personal DNA can ultimately lead to lifestyles that are both happier and healthier. Whether individuals are looking to take a more personalized approach to their own fitness regimen, or trace their family history through their own DNA samples, Dynamic DNA Laboratories is the perfect partner for such an endeavour. Since being founded in 2015 by CEO Austin O’Reilly, Dynamic DNA Laboratories has evolved to offer a major range of services including family and ancestry testing, proactive health panels, and personalized medicine reporting. Having access to the genetic building blocks of life can pave the way for so many things to be enhanced, and this firm is right at the forefront of developing that potential. Austin O’Reilly is an experienced DNA scientist and entrepreneur, with a demonstrable history of success working within the biotechnology industry. Throughout his academic and work-based careers, Mr O’Reilly has built up a considerable repertoire of skills, including DNA testing and molecular-level techniques in clinical, health, and forensic applications. His academic career began in 2003, where Mr O’Reilly undertook a Bachelor of Science degree in Biology and Criminal Science at Texas Christian University. Having successfully graduated from the University in 2007, Mr O’Reilly went on to study further at the University of California, Riverside, where he completed a certification in Crime Scene Investigation. However, it wasn’t until 2008 where Mr O’Reilly’s proficiency in genetics and DNA really came to the fore. Returning to Texas Christian University, Mr O’Reilly started his master’s degree in Molecular Biology with a focus and emphasis on the study of genetics. During this time, Mr O’Reilly was able to refine his already strong biomedical research and testing techniques before taking them into the world of biotechnology following his equally successful graduation in 2010. In September of the same year, Mr O’Reilly took a job at DNA Labs International, working as a Forensic DNA Analyst. In this role, he was able to process crime scene evidence in order to identify the presence of biological material for DNA analysis, as well as quantify, amplify, and sequence the DNA, write reports and generate statistics, as well as testify in state and federal courts as an expert witness. After spending two years working as a Forensic DNA Analyst at DNA Labs International, Mr O’Reilly hen moved on to become a Research Scientist at the Centre for Biomedical and Life Sciences for just shy of two years once again. Drawing on every ounce of his considerable knowledge, Mr O’Reilly then founded Dynamic DNA Laboratories in January of 2015. Taking on the role of CEO and Scientist, Mr O’Reilly has since lead the firm in its mission to promote positive change in people’s lives through advanced and affordable genetic testing services. Since founding the company, every service and test has been underpinned by the strong belief that knowledge is power, and that by exploring a person’s genetic code, that person can live a healthier, happier, more educated, and more productive lifestyle. Crucially, Mr O’Reilly also understands the fundamentals of leadership as well as the fundamentals of biomedical sciences. As part of his role as CEO, Mr O’Reilly has surrounded himself with like-minded staff, some of whom have been working with DNA for more than thirty five years in research, testing, pathology, and crime laboratories, as well as having been published in multiple scientific journals. Based in Springfield, Missouri, Dynamic DNA Laboratories has been built by Mr O’Reilly to become a clinical and direct-to-consumer genetic testing lab that specializes in molecular, cell, and microbiology testing and research services, as well as create high-definition microscopic artwork and one-of-a-kind DNA portraits. The facility itself is CAP- accredited and CLIA-certified, ensuring that it follows the latest regulations and meets the highest quality of testing standards. Unlike its competitors, Dynamic DNA Laboratories does not outsource its services, and instead guarantees high quality services, accurate test results, faster turnaround times, and the lowest prices by performing all of its genetic testing in-house. When it comes to handling DNA and personal data, nothing less than the highest standards of care, safety, and security will do, and that is exactly what Mr O’Reilly has sought to implement throughout the firm. Testing DNA and genetics can often be used for far more than is initially thought. Exploring every opportunity that it possibly can, Dynamic DNA Laboratories offers clients and consumers a wide range of DNA testing products in a bid to enhance many different areas of a person’s life. From improving nutrition, fitness, and skin health, to uncovering ancient family secrets and hidden family relationships, to gaining personalized medicinal reports and even discovering early signs of cancer and rare diseases, DNA is deeply personal and can be used for a myriad of purposes. As part of Mr O’Reilly’s outstanding vision for what his firm could one day become, Dynamic DNA Laboratories has also begun offering partnerships with full co-branding or white-labelling options with global distributors across more than thirty five countries. Partners can include nutritionists, trainers, gyms, spas, physicians, clinics, and other DNA companies.